Compactum Let's begin
A growth proposal for Yognagri Gurukul

A deeper connection.
A clearer path
to growth.

Your teaching has depth. Let's give it a digital presence that earns trust—and a clear journey from first discovery to participation.

Explore the engagement See your landing page
Prepared by Compactum MediaContent · Performance · WebsitesSeptember 2026 / Proposal 01

01 / The opportunity

Make the depth
easier to see.

A spiritual offering needs more than attention. People need to know the guide, understand the experience, and feel ready for the next step.

01

Let the teacher
lead the story.

A heavily AI-led visual presence can make the real people behind the Gurukul harder to see. Put Dhyanushri's teaching, voice and community at the centre.

02

Make every
detail readable.

The current page places much of its information inside images. Clear text, a considered hierarchy and a mobile-friendly layout can make the programme easier to understand.

03

Connect interest
to participation.

Give every post and campaign a clear destination. Then connect enquiries, registration, reminders and attendance so the team can see what happens after the click.

Initial observations from the public website and social presence. Account data and the team's enquiry process will guide the final plan.

02 / One connected journey

Build trust.
Then build momentum.

Content, advertising and the website should work together. Each has a job to do at a different moment in the decision.

Earn a meaningful first impression

Introduce the teaching.
Make the guide familiar.

Useful teaching clips, thoughtful explanations and paid creative bring relevant people into the journey. Authentic footage gives the audience something real to connect with.

Look for Video retention, relevant engagement and cost per landing-page visit.

Yogacharya Dhyanushri, founder of Yognagri Gurukul
The teacher. The practice. The people.Yognagri Gurukul ↗

03 / A more authentic presence

Real teaching.
Recognisable design.

Let Dhyanushri's voice carry the story. Use the Gurukul's plum, cream and warm accents to create a consistent visual identity around it.

01

Teaching, made accessibleShort clips, questions and beginner-friendly explanations.

02

The life of the GurukulReal sessions, preparation, events and participant experiences.

03

Invitations with clarityProgramme details, curriculum highlights and useful FAQs.

Devotional artwork supports the identity. Real footage and correctly contextualised testimonials build familiarity. AI can assist production without replacing the people behind the work.

04 / The first expression

A page that feels
like the Gurukul.

Open the live sample
Yognagri Gurukul / Awaken Your Shakti
Preview of the sample Awaken Your Shakti landing page in plum and cream

Designed around
the next decision.

A clear introduction, readable programme details, the guide's story and a focused registration path. The sample brings the existing brand into an editorial, mobile-friendly experience.

Design concept for discussion. Final programme details and registration flow will be confirmed before launch. Website tracking will follow the agreed scope. Backend integrations are quoted separately.

05 / Selected clients

Relevant experience.
Real relationships.

A few of the clients we work with, including Spiritual Tara—a relevant reference for the Gurukul.

Spiritual Tara website showing its spiritual experiences and practitioner discovery platform
Spiritual Tara · Website and platform

Featured client / Spiritual Tara

From discovery
to a booked experience.

Our work with Spiritual Tara brings its website, events, practitioner listings, bookings, CRM and WhatsApp communication into one connected experience.

It is a relevant example of how discovery, registration and follow-up can work together for a spiritual brand.

  • Website & platform
  • Events & bookings
  • CRM & WhatsApp
Visit Spiritual Tara

06 / The investment

Choose the right
level of support.

Two monthly ways to work together. One clear scope for each.

Focused acquisition

Performance
Marketing

₹35,000/ month

For a team creating and publishing its own content, with Compactum managing paid acquisition.

  • Campaign strategy and management on agreed advertising channels
  • Audience, offer and funnel planning
  • Guidance on post ideas, ad angles, hooks and creative requirements
  • Campaign setup, testing and ongoing optimisation
  • Budget allocation and registration-path review
  • Performance reporting and next-step recommendations

Ad spend is additional. Content production, social publishing and ongoing page work sit outside this package.

Discuss performance marketing
Recommended · Connected management

Content, Campaigns
& Websites

₹80,000/ month total

Includes performance marketing. One monthly fee.

  • Everything in the ₹35,000 performance package
  • Monthly content planning and creative direction
  • Copy, design, editing and social publishing within the agreed content plan
  • Teaching footage repurposed into useful social content
  • Campaign landing-page creation and website management
  • Multiple landing pages and A/B testing as campaigns and traffic allow
  • Offer, content and registration-path updates
  • Reporting across content, campaigns and registration quality

Content volume, page priorities, filming needs and approvals are agreed in the monthly production plan.

Discuss the complete engagement

A standalone option

Two landing pages.
Ready to measure.

₹11,000one-time

Two responsive landing pages, Meta Pixel, Google Analytics and tracking for agreed website actions. Includes campaign link tagging, event checks and handover.

Initial campaign pages are included within the agreed ₹80,000 managed scope. ₹11,000 applies to a standalone two-page engagement. CRM and other external integrations are scoped separately.

07 / The supporting systems

Connect what happens
after the click.

The right setup depends on the team's existing tools and follow-up process. We scope these separately before implementation.

CRM & lead routing

Capture enquiries, record campaign sources, assign follow-up and track each person's status.

Setup & integration quoted separately

WhatsApp & email

Connect confirmations, useful reminders and appropriate follow-up through approved accounts and consent-based messaging.

Setup & integration quoted separately

Optional AI assistant

A WhatsApp assistant for approved programme FAQs, basic guidance and enquiry routing, with clear boundaries and human handoff.

Optional · separately scoped
Service fees and operating costs are separate.

Advertising spend, software subscriptions, CRM licences, WhatsApp/API usage, email services and hosting are additional. Tool choices, integration fees and vendor costs will be agreed before purchase.

08 / How the work moves forward

A considered launch.
A continuous learning loop.

01
Prepare

Understand before we launch.

Review programmes, audiences, account data, existing assets and enquiry handling. Agree the priority offer, production plan, budget and measurement baseline.

02
Build & launch

Connect the whole journey.

Prepare the content and ads, complete the landing pages, configure agreed tracking, and test the registration journey before sending approved traffic.

03
Learn & improve

Use results to choose the next move.

Review enquiry quality, registrations and attendance. Test messages, creative and page changes, then use those findings to plan the next cycle.

The launch schedule follows confirmation of account access, programme details, approved assets and the production plan.

The ongoing rhythm

PlanPriorities & content calendar
Create & runApproved content & campaigns
ReviewResults & next tests

09 / What success looks like

Measure the
whole journey.

Clicks tell part of the story. The useful picture connects interest to registrations, attendance and the next programme.

Targets will be set from the starting data, programme economics, capacity and media budget. No fixed return or registration volume is promised.

01 / Attention

Relevant reach, video retention
and landing-page visits

02 / Intent

CTA clicks, completed enquiries
and page conversion

03 / Participation

Confirmed registrations, cost per
registration and attendance

04 / Continuity

Follow-up quality, programme
enrolments and attributable revenue

An enquiry is not yet a paid registration. We'll use confirmed payment or enrolment records where available. A/B tests need sufficient traffic; at lower volumes, we will prioritise sequential improvements and avoid premature conclusions.

10 / Working together

Clear responsibilities.
Better work.

Compactum brings

Strategy, creative direction, the selected package deliverables, campaign management, agreed website work, reporting and recommendations.

The Gurukul brings

Accurate programme details, account access, approved imagery and footage, participant permissions, a designated approver and timely enquiry handling.

We agree together

Monthly priorities, content quantities, page requirements, media budget, approval timings and what qualifies as an enquiry or confirmed registration.

What does the ₹80,000 monthly fee cover?

It is the total service fee for performance marketing, content and social management, and the agreed campaign landing-page and website work. The ₹35,000 performance fee is already included. Content volume and page priorities are defined in the monthly plan.

When does the ₹11,000 landing-page option apply?

This is a standalone one-time engagement for two landing pages with Meta Pixel, Google Analytics and agreed website tracking. Initial campaign pages are included within the agreed managed monthly scope. External integrations and their usage fees are separate.

What needs a separate quote?

CRM, WhatsApp API and email setup or integration; the optional AI WhatsApp assistant; on-site filming; extensive website redevelopment; and work beyond the agreed production scope. Ad spend and third-party operating costs are additional.

What happens before work begins?

We confirm the engagement, first programme, production scope, media budget, access and approval process. Final payment terms, applicable taxes and engagement terms will be recorded in the service agreement. The Gurukul approves programme and teaching claims and remains responsible for programme delivery.

Let's build the next chapter

The depth is already there.
Let's help more people
discover it.

Start with the right scope and one priority programme. We'll connect the content, campaign and registration journey around it.

Discuss this proposal